Published by Foreign Policy Design Group, Critical Mass is a biannual magazine that explores a brand’s ripple effect across the globe, from patterns in consumer spending to environmental implications. Packaged in a handy format, it combines quality cultural writing with intelligent design to showcase how a brand’s living legacies extend beyond mere aesthetics and profit margins, particularly in the ever-changing face of global consumerism.
Our third issue, launched at Dover Street Market Singapore in December 2018, explores the social impact of Comme des Garçons as a global brand: how Rei Kawakubo redefined fashion and culture by transforming the aesthetics, language and business of self-identity.